To Drive More Online And In-Store Sales
The time to drive revenue through multiple sales channels is now. Keysoft Infotech Solutions retail solutions portfolio facilitates the ability to leverage business infrastructure to drive more online and in-store sales and higher average cart values through streamlined processes.
Retail industry is forced to respond to these changing trends, consumer behavior, in order to improve customer experience and be upbeat with the competition. Keysoft Infotech Solutions understands these challenges and the way retail industry functions, and worked with different types of retail customers including department stores, discount stores, specialty retailers and online retailers.
Our service offerings for the retail industry span across the following areas of expertise:
- Keysoft Infotech Solutions retailing, to provide a unified shopping experience across all channels allowing consumers the flexibility of browsing in the store and making purchases online, and vice-versa.
- Mobile Wallets to offer a convenient way to pay bills with just a few taps. Mobile payments are steadily gaining adoption among consumers with the advent of Apple Pay and a number of options including PayPal, Google Wallet, and more.
- Point of sale Systems and other cloud applications for on-the-go stores, allowing retailers the flexibility of taking their business the consumers and doing business anywhere.
- Augmented Reality with image recognition through Keysoft Infotech Solutions, Google Glass and others.
- Near Field Communication (NFC) using Beacons to deliver personalized and contextually relevant engagement to consumers based on their preferences and micro-location within a retail store.
- In-store mobile devices to engage and interact with consumers. Tablets and mobile devices can be used for accepting payments, product demos and social sharing.
- Loyalty Programmes to incorporate customized rewards, social information, shopping behavior and more, which are based on individual shopping patterns to increase participation and brand loyalty.
Customers are now demanding rich shopping experiences that are personalized, hyper-connected, and engaging. Additionally, several forces are revolutionizing the landscape, the explosion of data and connected devices, software defined infrastructure, cloud enabled as-a-service and experience, and outcome-driven digital platforms. This makes it imperative for retailers to showcase agility in tech adoption and business process optimization.